Mntsnow
12-22-2004, 7:12 AM
The U.S. Postal Service issued a customer support ruling this month clarifying that certain customer markings on the outside of advertising matter do not constitute personal information under the rules of the USPS Domestic Mail Manual.
As a result, such matter can be mailed at Standard rates as opposed to First-Class rates.
The ruling was designed to assist customers making decisions concerning what may mail as Standard and what must mail as First Class when personal information is included in the mail piece.
According to the ruling, a credit card solicitation came into question when it was noted that the outside envelope contained the words "Personal -- Do Not Throw Away." A review of the mailing revealed that the statement was preprinted on all outgoing envelopes used for this specific credit card promotion. The issue raised was whether such a statement is considered "personal information." Read more at DMNews (http://dmnews.com/cgi-bin/artprevbot.cgi?article_id=31355)
As a result, such matter can be mailed at Standard rates as opposed to First-Class rates.
The ruling was designed to assist customers making decisions concerning what may mail as Standard and what must mail as First Class when personal information is included in the mail piece.
According to the ruling, a credit card solicitation came into question when it was noted that the outside envelope contained the words "Personal -- Do Not Throw Away." A review of the mailing revealed that the statement was preprinted on all outgoing envelopes used for this specific credit card promotion. The issue raised was whether such a statement is considered "personal information." Read more at DMNews (http://dmnews.com/cgi-bin/artprevbot.cgi?article_id=31355)